The sender's Id should appear as the SMS sender when received on a mobile phone.
Please note if you are sending the US (or any number starting with +1) then our system may force the Sender's Id to be a number.
If you want to change the sender's Id when sending to the US, please go to your account preferences, click on the International tab and uncheck 'Americas (1) - Force Compatible Sender's Id' and click 'Save Changes'